The better you understand customers and their needs, the more likely you will be to develop a product that not only provides need-addressing utility but also resonates at an emotional level.
The road to innovation transformation is long. This assessment is designed to help you understand your progress. Are you scaling or failing with your growth efforts? Take this survey, measure your results, and adapt your corporate innovation strategy as needed before it’s too late.
One of the worst things you can do as a product manager is create something that no one wants. In this article, we’ll discuss how having the right set of tools at your disposal can mean all of the difference between product success and failure.
The topic of digital transformation is hotter now than ever before, but the fact is, the way people think and work has not changed to fit our new digital reality. In this article, we explore how digital transformation is just as much about changing corporate company culture as it is about updating technology.
Just as with startups, the reason why enterprise product launches fail is that they don’t take the time to learn before they execute. This article explains how enterprise organizations can use lean innovation methodologies to bring new products to market successfully.
While we also offer assistance for large organizations looking to grow and transform through Lean Innovation principles, these are the top five consulting firms we applaud for their contributions to the industry.