4 Must-Reads for Executives of Forward-Thinking Organizations
Looking for something new and interesting to read?
We’ve complied a short list of the resources we’ve found to be useful at inspiring organizational transformation and shifting mindsets away from traditional thought processes in order to create deeper value and growth.
Sit back, get comfortable, and enjoy this brief list of enterprise resources to get your wheels turning.
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[BOOK] Build an A-Team: Play to Their Strengths and Lead Them Up the Learning Curve
Why We Love It: In “Build an A-Team: Play to Their Strengths and Lead Them Up the Learning Curve”, Whitney Johnson explores what it takes to build and transform a high-performance team that drives impact (and growth).
What sets this read apart is her deep dive into tactics as well as mindset. At Moves The Needle, we believe that mindset is an important factor for transformation within a company, large or small. Outlined in the book is Johnson’s methodology for understanding and identifying what your team already knows and separating that knowledge base from what they need to learn.
Once you’ve identified these factors, she guides you through designing roles that maximize engagement and learning. This incredibly empathetic flow is a breath of fresh air and could be helpful for managers who are building out the next round of hiring or spinning up a new innovation-focused unit within a pre-existing organization.
[VIDEO] Product Manager? Product Owner? Nope. Outcome Manager!
Why We Love It: Presenting from the AgileAus conference, Josh Seiden discusses how companies can turn Product Managers into Outcome Managers.
Seiden defines what an outcome manager is and how managers of these high-performance teams can measure effectiveness not by how much software they deliver but how much value they create.
This is a fundamental shift in how Product Managers are traditionally viewed and evolves their role to focus on value to the customer instead of just relying on time-to-ship product velocity.
[ARTICLE] The Power Of Purpose: How Purpose Drives Growth And Innovation At SAP
Why We Love It: In this interview with Alicia Tillman, CMO of SAP, she explains how B2B companies work in support of customer-driven goals. According to Tillman, these goals are almost always about cost savings, transparency, control over spend–they work in support of corporate goals.
Tillman created a purpose-driven campaign which communicated SAP’s belief that you have to give back and you have to have a purpose in the marketplace beyond corporate goals.
By showcasing the stories of their customers, the team was able to connect the value of how their products were being used by companies to drive greater social impact and ultimately change the world.
[ARTICLE] How Large Enterprises Are Becoming More Agile and Saving Millions
Why We Love It: Anand Srinivasan discusses recent trends in how large corporations have started to adopt "zero code" or "codeless" integration strategies.
Traditionally, agile processes have been limited to technology-driven teams, engineering and code-based teams. This trend “shifts innovation focus within organizations, moving it from back-end to more front-of-house operations and business teams.”
Using this type of strategy, any team can be agile. In this model, citizen integrators leverage self-service systems to innovate -- without having to rely on technology teams to do the job for them.
The bottom line for enterprise players is that money and resources have a ceiling. Learning to be agile in execution and using strategies geared toward cutting time and costs could make all the difference when it comes to growth.
Looking for Additional Innovation Resources?
We have an entire page dedicated to innovation tools and resources for you to explore.
Have a favorite enterprise growth article, video, or resource? Tweet us your thoughts. Maybe we will feature it in an upcoming article or social post. Happy Holidays!